From event announcement to qualified conversation.
A custom installed system built around your tools, not a proprietary all-in-one application. AI handles research, interpretation, qualification and drafting; deterministic automation handles orchestration and routing; your people keep strategy, approvals and closing.
An event is announced; the research layer identifies relevant organisations using permitted public and approved commercial data sources; the qualification layer applies your service, geography and targeting criteria; contacts are gathered and enriched where permitted; approved outreach workflows begin; replies, exclusions and CRM context are coordinated; a human salesperson takes over when commercial judgment is needed.
Six modules: Event Opportunity Intelligence, Account and Buyer Identification, Coordinated Prospecting, CRM and Relationship Memory, Commercial Reporting, and Control and Ownership.
Stob.AI is useful when a company has the right tools but the work still depends on people copying data, chasing updates, rebuilding reports or remembering the next step.
The approach is deliberately practical: map the workflow, identify the commercial bottleneck, connect the existing stack, add AI where judgement or language work is useful, then document the system so the team can run it.
Common projects involve Make.com automation, CRM workflow design, sales automation, business process automation, reporting dashboards, AI-assisted document handling, lead research, follow-up routing and operational handoffs.
The goal is not automation for its own sake. The goal is a business system that protects margin, saves admin time, improves response speed and gives leaders clearer visibility without adding unnecessary headcount.
Stob.AI works best with teams that already have demand, customers, sales activity or operational complexity, and now need the operating layer between their people, tools and data to be more reliable.